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Sense Diagnostics Inks 'Know How' License Agreement with Mayo Clinic
"A Cincinnati medtech startup founded by four University of Cincinnati physicians has formalized a partnership with a premier health care...
Dec 15, 20221 min read


Content is King
Creating effective marketing content is crucial for businesses to connect with their target audience and drive engagement. Threshold...
Dec 7, 20222 min read


Houston - We Have a Problem
Why holding statements are a critical piece of your crisis communication strategy - and sometimes the first thing you share with the media.
Nov 21, 20221 min read


Integrated Marketing Strategy: It's All Connected
In today's dynamic business landscape, a successful marketing strategy goes beyond one-off or siloed efforts. Companies need to adopt a...
Nov 11, 20222 min read


Crisis Communication: It's Not a Matter of If, but When
In today's fast-paced and interconnected world, organizations must be prepared to effectively manage and communicate during times of...
Oct 18, 20222 min read


Cheugy vs. Cheesy... and What They Mean for Marketing
Raise your hand if you know what 'cheugy' means. Now, raise your hand if you know what a 'wig chop' means. One of my clients is preparing...
Aug 7, 20221 min read


Vision & Beyond Buys Three Houston Apartment Communities for $73M
"Cincinnati-based Vision & Beyond Capital Investments has purchased three Houston apartment communities totaling 460 units for a combined...
May 15, 20221 min read


Vision & Beyond Acquires 297-Unit Apartment Community Near University of Cincinnati
"Vision & Beyond Capital Investments is growing its footprint in Cincinnati with its acquisition of the Clifton Colony, a 297-unit...
Aug 18, 20211 min read
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